Cambridge, MA – January 12, 2009 – GenArts, leading provider of visual special effects software for the film, television and video industries, said today that 2008 represented the largest sales volume of GenArts Sapphire for Autodesk Systems products in the company's history. GenArts also announced that it intends to enhance support for the product by delivering new capabilities in 2009.
"GenArts Sapphire sets the standard for delivering the best visual effects experience possible on the Autodesk platform" said Steve Bannerman, Chief Marketing Officer at GenArts. "Autodesk Flame system artists exemplify the heart and soul of our products and drive our passion for constant innovation. We're thrilled by our results in 2008, as well as our prospects for 2009. Our customers can feel confident as we extend our decade long relationship with Autodesk and increase our leadership in the visual effects market."
GenArts Sapphire is a suite of plug-ins that provides digital artists with a collection of over 200 state-of-the-art image processing and synthesis effects. Sapphire allows Hollywood, commercial, broadcast, and episodic content producers to bring to life some of the most innovative audience experiences in entertainment today.
